Internet Marketing Glossary


ACORN
Ad Group
Adsense
Adwords
Affiliate
Aggregator
Alexa
Ambient media
Back Rub
Banner
BARB
Bid
Bid management
Bing
Black Hat
Blog
Blogosphere
Burst
Click fraud
Click through rate
Cloaking
Comscore
Conversion rate
Cookie
Cover build
Coverage
CPA
CPC
CPM
CPT
Crawler
DAB
DAL
Data-driven marketing
Database record
Day Part
Daypart
Deep linking
Delicious
Digg
DMA
DRTV
Econometrics
Engagement
Engagement mapping
Fractional
Freeview
Frequency
Geodmographics
Google Analytics
GRP
H
IAB
IASH
IDM
Impacts
Impression
J
Keyword matching
Leaderboard
Link farming
LinkedIn
Meta tag
Mini DAL
Misattribution
MOSAIC
MPU
Negative keyword
Net Ratings
NRS
Offline media
OTH
OTS
Page dominant
Page Rank
Pageviews
Paid search
Phasing
PI Deal
Pixel
Positioning
PPC
Qualitative research
Quantitative research
RAB
Recency
Referrer
Response rate
Rogue Clicks
ROI
RSS Feed
SCC
SEM
SEO
SERP
Share of Voice
Site map
Skyscraper
Spam
Tag
TGI
Thinkbox
Traffic log
TVR
Twitter
UGC
Unique User
Unprompted awareness
Volumetrics
White hat
Window
X
Yield
YouTube